Wow! there are some clever people on the internet. On one blog I came across a UTube Video titled, "All Marketers Are Liars!" which is a film of Seth Godin's speech to a group of top Google engineers and marketers. As you can imagine Seth Godin must be really clever to be asked to speak to top members of Google, and much of his talk kept me enthralled. If you want to watch the video, here is the link: http://www.youtube.com/watch?v=AZnYRaQfjK4 .
One thing that Seth said, got me thinking, not because it was profound, but because my initial reaction was "How on earth am I going to do that?" This Seth Godin guy is a brilliant entrepreneur, author and marketer. How on earth can I expect to do what he's suggesting. Oh, I'm sorry! I haven't told you what he was suggesting. He was basically saying that to keep people's interest you must keep doing something remarkable. That means that "something" must be worth remarking about.
I use various techniques to promote my network marketing business, but I would be the first to admit that I am not an expert at marketing, nor is anything I do remarkable. You may feel the same - I mean about your efforts. After recovering from the initial shock, I decided that Seth Godin, with his amazing talents and skills, might be able to keep developing remarkable things and he was a multi-millionaire as a result. But there are hundreds of mult-millionaires who have built network marketing businesses without much in the way of doing remarkable marketing and promotion or having remarkable skills.
I have met a few very rich network marketers who are hopelessly disorganised, who bore the tears out of audiences at meetings. When they dress in a made to measure suit, they still look as if they've been dragged backwards through a hedge and would stand out in a crowd only for that reason.
So what do these successful network marketing business men and women do to get there. Seth Godin is right in what he says and these network marketers have actually done something remarkable and are probably still doing so. Ask them and they will tell you that they keep doing lots of little things, each and every day, that in themselves don't amount to much, but combined, very definitely are worth remarking on.
Success itself is remarkable. With a marathon champion, each step of the race does not in itself appear remarkable, even though it is, especially as the distance increases. Each and every action you take to build your network marketing business may not appear remarkable, but it is and even more so the longer you keep building.
Don't confuse remarkable with fancy, or clever, or smart. Just find a few simple things to do that produce a positive result. Keep doing those things for as long as it takes to build a network marketing business of the size you want which, in itself will be remarkable and so will your income.
Gordon Milton
Saturday, September 01, 2007
Friday, August 31, 2007
Summer Slow-Down
If some of you have hoped I'd finally gone walk-about in cyberspace, never to return, I am sorry to disappoint you.
I decided to take sometime off to investigate blogging to an advanced level. I even tried hosting my own blog but the hours I spent messing about I decided eventually to return to old faithful - blogger.com. It doesn't have as many bells and whistles as some other blogging platforms, but it does the job just fine for me.
I did write a few posts on my other blog which is still alive, so if you can be bothered, here's the link to my other blog.
Actually, I would appreciate your comments on what you think of that blog - the design, color (colour) scheme, etc. Post your comment on either blog, thanks.
Gordon
I decided to take sometime off to investigate blogging to an advanced level. I even tried hosting my own blog but the hours I spent messing about I decided eventually to return to old faithful - blogger.com. It doesn't have as many bells and whistles as some other blogging platforms, but it does the job just fine for me.
I did write a few posts on my other blog which is still alive, so if you can be bothered, here's the link to my other blog.
Actually, I would appreciate your comments on what you think of that blog - the design, color (colour) scheme, etc. Post your comment on either blog, thanks.
Gordon
Thursday, August 09, 2007
This Has Got Be Classified As The Laugh Of Today
I cannot say much more about this but to advise you to have a look at this posting about Google deleting it's own blog as it was considered as spam!
Go on click on this posts title and have a giggle.
Cheers,
Gordon Milton
Go on click on this posts title and have a giggle.
Cheers,
Gordon Milton
Friday, July 27, 2007
Getting Comfortable with Prospecting In Your Network Marketing Business
Prospecting is the water of life of your network marketing business. Quite simply, it is impossible to survive, let alone prosper, in network marketing if there is not a steady supply of new people joining your team. Network marketers can be separated into three distinct prospector groups and it is worthwhile knowing which group you are in now and whether you need to change groups or not.
The first group are those that enjoy prospecting. It is so natural to them they probably don't even think about it. These people can easily succeed in network marketing.
The second group are uncomfortable with prospecting but they have a great enough reason to succeed at their network marketing business to continue prospecting anyway. Very often these people will, through sheer persistence, soon discover that practice makes perfect and begin to enjoy prospecting, often moving into the first group.
The third group is made up of people dislike prospecting completely. Unfortunately very few have a strong enough reason for being in the network marketing business to succeed. The result is generally failure, but not always if they are prepared to have a rethink.
When you distil the difference between the three groups it boils right down to how comfortable a person is with prospecting. How quickly we achieve something is directly related to how quickly we become comfortable with what we have to do.
I was monitoring some drainage work being done on some land adjacent to our house the other day, and I got talking to the overseer. His ambition was to open up a bookshop. He loved books. He had a library of over 500 books in his home. Each evening he shut himself off from the rest of the household and with a glass of wine in his hand he would settle down in a comfortable chair to read a book.
As we talked, it became obvious to me that this man wasn't ready to open his book store. He didn't have the money to fund a business and the idea of raising the funds through a bank loan was uncomfortable to him - frightening, in fact. He had never attempted this before. He didn't know if he could do it. He didn't have a big enough reason to make him take action. It wasn't that he wasn't capable of being where he wanted to be, he wasn't totally comfortable with the thoughts and feelings yet.
As you know, whatever we do - our actions - are governed by our thoughts and feelings, so if you are uncomfortable with having to do something today, you will tend to put off doing it till sometime in the future. That is what the overseer was doing - procrastinating
How do you get comfortable with the thought of something? By having enough knowledge on how to do something, so that you know that when you take enough action you will achieve the results you want. That knowledge on how to do something is often referred to as know-how, or competence. Competence precedes confidence.
If you are uncomfortable with prospecting, you must decide whether your reason for building a network marketing business is strong enough to sustain you for long enough to gain the knowledge and the practice necessary to change you into a competent, confident prospector.
Gordon Milton
"Luck is a matter of preparation meeting opportunity" - OPRAH WINFREY
The first group are those that enjoy prospecting. It is so natural to them they probably don't even think about it. These people can easily succeed in network marketing.
The second group are uncomfortable with prospecting but they have a great enough reason to succeed at their network marketing business to continue prospecting anyway. Very often these people will, through sheer persistence, soon discover that practice makes perfect and begin to enjoy prospecting, often moving into the first group.
The third group is made up of people dislike prospecting completely. Unfortunately very few have a strong enough reason for being in the network marketing business to succeed. The result is generally failure, but not always if they are prepared to have a rethink.
When you distil the difference between the three groups it boils right down to how comfortable a person is with prospecting. How quickly we achieve something is directly related to how quickly we become comfortable with what we have to do.
I was monitoring some drainage work being done on some land adjacent to our house the other day, and I got talking to the overseer. His ambition was to open up a bookshop. He loved books. He had a library of over 500 books in his home. Each evening he shut himself off from the rest of the household and with a glass of wine in his hand he would settle down in a comfortable chair to read a book.
As we talked, it became obvious to me that this man wasn't ready to open his book store. He didn't have the money to fund a business and the idea of raising the funds through a bank loan was uncomfortable to him - frightening, in fact. He had never attempted this before. He didn't know if he could do it. He didn't have a big enough reason to make him take action. It wasn't that he wasn't capable of being where he wanted to be, he wasn't totally comfortable with the thoughts and feelings yet.
As you know, whatever we do - our actions - are governed by our thoughts and feelings, so if you are uncomfortable with having to do something today, you will tend to put off doing it till sometime in the future. That is what the overseer was doing - procrastinating
How do you get comfortable with the thought of something? By having enough knowledge on how to do something, so that you know that when you take enough action you will achieve the results you want. That knowledge on how to do something is often referred to as know-how, or competence. Competence precedes confidence.
If you are uncomfortable with prospecting, you must decide whether your reason for building a network marketing business is strong enough to sustain you for long enough to gain the knowledge and the practice necessary to change you into a competent, confident prospector.
Gordon Milton
"Luck is a matter of preparation meeting opportunity" - OPRAH WINFREY
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